D2I
client:
Dress 2 Impress
date:
August 2009
skills
Interaction Design skills: UI Design, Extracting needs of target group and formulating interaction and visual design guidelines, Usability testing, Information Architecture, Functional Design document.
Programs used: Illustrator, InDesign, Photoshop.
assignment
* Creating a logo for the dress 2 impress community site.
* Working on a new logo for dress 2 impress.
* Creating a more userfriendly interface (working on a better information architecture of the site).
* Creating promoshirts.
concept
By choosing bright en hip colours I try to match the needs of the Dress 2 Impress target groep.
Who is Dress 2 Impress?
Dress 2 Impress is a young and vibrant promotion organization. Dress 2 Impress concentrates on selling different services to party organizations. These services consist of weekly newsletters, party promotion on the website and taking pictures at events. At the same time offering their community members the chance to win free tickets and come in contact with other party friends.